What is involved in the design process?
Lets face it, anybody with a computer and access to a [semi] decent photo editing program like Photoshop or even GIMP can design you a logo. However, not anybody can design a good logo. I am not an expert, and doubt that many people would claim to be because design is so subjective as is any art. There are however a few simple rules and procedures that you should [probably] follow should you find yourself designing a logo for a client.
Remember there is a huge difference between a logo and brand identity - that's another blog for another day.
Hopefully these simple steps will help somebody along the way.